In order to ensure your designs are polished and professional, I’ve put together a list of mistakes I see often by DIYers and some notes to easily improve your graphics. Let’s dive right in!

One of the things that can easily trip us up as entrepreneurs is time management. Everyone’s sweet spot is different. While one person might love to have a completely different schedule from day to day, others like to have a clearly defined and consistent schedule. There is no right or wrong here, as long as your work is getting done and you’re not feeling overwhelmed.

A huge part of what motivates someone to work with you over someone else who is equally qualified is perceived value. Things like testimonials and recommendations from colleagues play a big roll, don’t get me wrong, but once someone lands on your page, they still need to feel that you understand their needs and that you have the solution for their particular situation.

Many people have a deep fear of putting a stake in the ground when it comes to their niche. They may have an idea of who they want to work with, but there is a fear around committing to that on their web copy and materials. Today I aim to put that fear to rest and show you why finding (and claiming) your niche is important.

Branding your business can sometimes feel like a Catch-22. In order to afford to invest in creating an authentic, polished brand, you have to have an authentic, polished brand that clients will trust and buy from in the first place. So what to do first?