Branding Insights

Here’s where I share personal insights on strategy-led branding, entrepreneurial wellness and connecting to your audience on a deeper level

What is brand strategy?

You have an idea of what you want your brand and business to look like. But how do you get from where you are now to that vision you want to grow into? That’s where brand strategy comes in. While brand strategy can take various forms depending on who you work with, I wanted to define what it looks like working with me. I have a clear process that I take you through and it looks like this…

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What does your financial goal really mean to you?

What does a $10K month actually mean for you? Beyond just a number that everyone seems to be striving for these days.

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5 things that are more impactful than a new logo

Designing a new logo can be very satisfying because you get to see a visual, tangible representation of your brand that you can share with others. It's something you can check off your list and feel accomplished about.

That said, other things will make a much bigger impact on your brand and business growth.

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Everyone's talking about money, but really what we're worried about is time

More than ever we're hustling and killing ourselves, all the while feeling guilty about not wanting to be the superwoman who can do everything all the time. * Insert dreams of winning the lotto and running away * I wanted to have a life where I can take a walk in the middle of a day, have a glass of wine with lunch, travel often AND help people do good in the world. Is that really too much to ask?

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Are you overthinking or overdoing?

Between analysis paralysis 🫥 and mindless hustling 🫨 lies a sweet spot for decision-making. But first, let's address both of these ways people often react to feeling stuck and overwhelmed.

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In my Brand Journal ✨, you’ll get these insights plus mailing list exclusives sent to your inbox (once a month-ish😉)